As the Broadway shutdown enters its third month, Ollie Southgate sits down with nine frequent Broadway theatergoers to discuss their expectations of “the new Broadway” and what they’re looking for in their show-going experiences on the other side of COVID-19.
With the Broadway shutdown looking set to continue through the summer, Ollie Southgate speaks to another six guests from the world of show business about the ongoing impact of the coronavirus pandemic on live theater, focusing this month on the eventual comeback and what shape it may take based on what little we know so far. In this episode, Ollie chats with Damian Bazadona (Situation Interactive), Elizabeth Furze & Scott Moore (the managing partners of AKA NYC), Michele Groner (of independent marketing consultancy The Groner Group), Bob van der Beek (the Group Commercial Director of Stage Entertainment), and Kelly Wajsgras (a Broadway avid).
With Broadway on hiatus, Ollie Southgate speaks to seven of Broadway’s best business minds from all across the industry about the toll of the coronavirus pandemic on live theater, from producers and general managers to the owners of the adjacent companies that are suffering a knock-on impact from every venue going dark at once. In this first episode, Ollie chats with Randy Adams & Sue Frost (the producers of COME FROM AWAY), Kate Cannova (a developmental producer), Bonnie Comley & Stewart Lane (the founders of BroadwayHD), Brian DeVito (the ticketing director at the general management company RCI Theatricals), and Chris Harper (the producer of COMPANY).
Get a first listen at our new mini-series focusing on the impact of the coronavirus pandemic on Broadway businesses.
Broadway marketing director Michele Groner, founder of The Groner Group, sits down to talk about the many cogs that make up a Broadway marketing campaign and just where she fits in. We discuss her eclectic career across some of Broadway’s biggest players including Serino Coyne, Disney Theatrical and Stage Entertainment.
Mike Karns, CEO of Broadway’s social media management company Marathon Digital sits down to talk about the rapidly changing way Broadway shows talk to their audiences. We discuss the industry’s response to the social media revolution and how a specialism may be the key that opens the door, but being a jack of all trades keeps his business going.